Search Engines
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Not too long ago encyclopedias were one of the only available resources for people interested in researching a particular topic. Long hours in the library searching through shelves of information to find an answer could certainly be expected. As technology has evolved, our resou… Read the full story » -
Why do search engines not named Google still exist? This question has dogged the search industry. For a wide variety of questions, Google is definitely the answer. Nevertheless, its competitors have managed to find their niche in the marketplace although never receiving the traff… Read the full story » -
Tonight, eight Republican candidates will square off at the Reagan Library for the 2011 presidential primary debate. This forum should generate a lot of interest, given that no candidate has emerged as a clear frontrunner.… Read the full story » -
First place gets your traffic -- but what about clicks? It has long been a common goal of SEO optimizers everywhere to capture the top spot on Google’s first page of search results. Taking the first spot guarantees the largest portion of impressions as well as double the amount… Read the full story » -
Over the past year, a few new search engines have ramped up their efforts to challenge Google’s stranglehold on the search engine market. Bing and Yahoo merged to create a competing force which has been increasingly successful at capturing market share, crossing over 30% of all… Read the full story » -
Advertisers want to maximize conversions (i.e. buying the item that is advertised). The likelihood of conversion depends upon how relevant the advertisement is to the user’s intent. The more clear the intent, the easier it is to deliver an advertisement which will best meet the… Read the full story » -
Today, the Wall Street Journal released an article covering Hubpages, a site which found that using subdomains as an alternate to pages is a method for publishers to increase their Google traffic. Hubpages indicated that by moving content from a number of pages associated with an… Read the full story » -
Browsing the internet often exposes the user to advertisements en masse, which often times are a little less relevant than one would wish. As search targeted advertising continues to progress, and advertising companies begin to think outside the box, they are beginning to target … Read the full story » -
These days, search engines are ubiquitous in the world of information gathering. Depending on your goal, you might type anywhere from a single word to a lengthy question into a search box. But do certain search engines tend to have more verbose user bases? Chitika Insights wan… Read the full story » -
An excerpt from Daniel Ruby's presentation at SMX Advanced London - while much of the Bing SEO formula is the same as Google's, there are a few long-tail details you should know.… Read the full story »
