Search
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The online community is searching a lot for the Zombie Apocalypse, according to Google Hot Trends. We pull up one of our ads to see what people will need to survive the predicted disaster.… Read the full story » -
Royal wedding demolishes bin Laden's death in search traffic, points to differences in the strengths of search versus social.… Read the full story » -
The #1 and #5 most-searched terms on iPads is how to jailbreak them. #2 and #3 are about the royal wedding, but isn't everything these days?… Read the full story » -
Search and social should be like peanut butter and chocolate, but search giant Google has so far been unable to crack the social scene. With their new "+1" feature, have they pulled it off? Will you use +1, and did you use Buzz, Wave, or Orkut?… Read the full story » -
Google accuses Bing of using IE to steal their search results. Bing accuses Google of stealing their search innovations. Now, there's some info as to whether Google is doing what they accused Microsoft of doing, but on a smaller scale. Confused?… Read the full story » -
What is the value to a website that runs ads of a single Bing user versus a Google or Yahoo! user? Looking at the ad clickthrough rates of traffic sent by the big 3 search providers, it appears that one Bing user is worth more to a website than one Google user. As seen in Read the full story »
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Microsoft's decision engine, Bing, saw a large number of individuals trying out the service in August. Since then, the user base has declined more rapidly than the impressions, indicating that many tried out Bing during the summer months and moved back to Google for their full-t… Read the full story »
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Breakdown of referrals to the Chitika network comparing 7 days in July with 7 days in September, 2009. Some key insights: Twitter users becoming link-blind; Bing losing referral market share; search continues to dominate, with no obvious threat from social media.… Read the full story »
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Compared with other browser/search engine bundled combos (Firefox/Google, Safari/Google, etc.), the Internet Explorer/Bing combo garners very little loyalty for Microsoft's decision engine. Covered by Read the full story »
