Microsoft
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If Apple does indeed make a deal with Microsoft that makes Bing the iPhone's default search engine, exactly how hard would Google be hit? According to our numbers, Google would immediately lose some 27% of the smartphone market. Featured in Read the full story »
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Following up on our comparison of clickthrough rates by search engine, we expanded our scope, looking at web browsers and operating systems. Across the board, Microsoft products mean a higher likelihood of users clicking on advertisements. Featured in Read the full story »
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Compared with other browser/search engine bundled combos (Firefox/Google, Safari/Google, etc.), the Internet Explorer/Bing combo garners very little loyalty for Microsoft's decision engine. Covered by Read the full story »
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With the upswing in the number of Linux boxes (thank you netbooks and Dell) and as much interest we have in the search engine market, we at Chitika thought we’d take a look at the search habits of our open-source friends. We compared the OS and search engine data for 163,211,92… Read the full story »
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We at Chitika are quite fond of search engines: since all of our ads serve only to search traffic, they’re our bread and butter in the online world. So with Microsoft’s new Bing decision engine making so much noise, we thought we’d take a closer look at the cli… Read the full story »

